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Manager, Branding & Event Management

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Job Summary

The role is responsible for safeguarding and elevating the Bank’s corporate reputation by managing its visual identity, physical presence, public-facing engagements, brand consistency across the branch network, high-profile corporate events, and strategic public relations and CSR initiatives.

Key Responsibilities

Develop, review and implement policies & procedures, plan /budget of the division.

Demonstrate the Bank’s code of conduct, culture, & ascertain that subordinates abide by same.

Cultivate a working environment that promotes teamwork, collaboration, and transparency among staffs.

Provide services as per the service level agreement, follow- up & monitor subordinates to do the same.

Mentor and coach subordinates towards effective career development.

Adhere to internal control system, risk management program of the Bank and NBE’s Directives, rules and regulations.

Adhere to internal control system and risk management program of the Bank.

Develop and enforce comprehensive Brand Guidelines to ensure a unified visual identity and "corporate voice" across all digital platforms, physical assets, and marketing collateral.

Maintain the Bank’s visual standards across the entire branch network, ensuring that signage, interior branding, and staff uniforms maintain a consistent, premium look and feel.

Lead the end-to-end conceptualization and execution of high-impact events, including Annual General Meetings (AGM), branch inaugurations, product launches, and exclusive high-net-worth client engagements.

Act as the primary liaison with media outlets; manage press releases, media kits, and Crisis Communication strategies to protect and enhance the Bank’s public reputation.

Identify and manage Corporate Social Responsibility (CSR) initiatives and strategic sponsorships that align with the Bank’s values and community impact goals.

Educational Qualification & Experience Requirements

Education

MA, MBA, or BA Degree in Marketing, Public Relations, Communications, Business Administration, or a related field.

Experience

7 to 9 years of relevant banking experience, of which 2 years must be in a Senior Officer position.

Required Skills & Competencies

Strong strategic communication, leadership, and public relations expertise.

Exceptional crisis management and media liaison capabilities.

Required Skill Tags:

Event planning, event organizing, and event management.

NB:

Female applicants highly encouraged

Only shortlisted candidates will be communicated

Hard copy or physical applications will not be accepted

The Bank has the right to cancel the post advertised

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