Job Summary
The Senior Marketing and Sales Officer is responsible for driving business growth, expanding market share, and leading commercial initiatives for Fahem General Trading PLC''s core product lines—including veterinary medicines, herbicides, and coffee processing mesh.
Key Responsibilities
Strategy & Execution:
Develop and implement targeted market strategies to boost sales across veterinary medicines, agrochemicals, and industrial coffee mesh.
Client Acquisition:
Lead sales campaigns to identify and onboard new B2B clients, distributors, and commercial farms nationwide.
Account Management:
Maintain strong client relationships, provide dedicated account support, and resolve customer inquiries.
Market Analysis:
Analyze industry trends and competitor activities to optimize product positioning and pricing structures.
Campaign & Reporting Coordination:
Coordinate marketing materials and digital campaigns to enhance brand visibility, and prepare regular sales forecasts and performance reports for senior management.
Educational Qualification & Experience Requirements
Education
BA Degree in Marketing Management, Business Administration, or a related field.
Experience
3 to 5 years of proven professional experience in sales and marketing.
(Prior experience in agricultural inputs, veterinary products, or the import/export sector is highly advantageous).
Required Skills & Competencies
Strong negotiation tactics, excellent interpersonal communication, and proficiency in market research analysis.
Strategic thinking, a target-driven mindset, and deep knowledge of the Ethiopian commercial market.
Required Skill Tags:
Business development, business administration, business management, and accounting.