Key Responsibilities
Manage and grow all social media platforms.
Develop and execute high-quality marketing strategies for wellness-conscious audiences.
Drive organic traffic through SEO, blog content, Google Business Profile, Google Search Console, backlink building and GA4 reporting.
Analyse campaign performance and optimise for conversions.
Develop high-performing ad creatives.
Collaborate with the Customer Experience team to improve conversion rates.
Track performance weekly and report clear, actionable insights.