Job Overview
We are seeking a creative and results-driven Social Media Officer to build, manage, and grow our presence across TikTok, Facebook, Instagram, and other relevant platforms. The ideal candidate will have a proven track record of growing social media accounts from scratch (0 to 1) and driving measurable engagement and brand visibility.
Job Responsibilities
Build and manage the company''s TikTok, Facebook, Instagram and other social media accounts.
Independently grow new social media accounts from
zero to a strong, engaged audience
, increasing brand awareness, followers and engagement.
Plan, shoot, edit and publish short videos and other social media content.
Keep up with social media trends and optimize content based on market demand.
Regularly analyze account performance and improve content strategy based on data.
Work closely with the sales team to increase brand awareness and generate customer leads through social media.
Requirements
Proven experience building and growing TikTok, Facebook or other social media accounts from 0 to 1 is required.
Must be able to provide examples of social media accounts or projects thathave been managed.
Strong understanding of TikTok, Facebook and Instagram algorithms and platform rules.
Skilled in content planning, video shooting and editing.
Creative, proactive, results-oriented, and able to analyze social media performance data.
Experience in consumer electronics, mobile phone accessories is an advantage.
Strong analytical mindset with experience using insights and analytics tools.
Excellent communication and storytelling skills.
Experience in consumer electronics/mobile accessories is an added advantage.
Basic graphic design skills (e.g., Canva, Photoshop) is a plus.
Ability to meet deadlines and manage multiple projects.
Key Skills
Social Media Strategy & Content Planning
Video Production & Editing (CapCut, InShot, Adobe Premiere, etc.)
Trend Analysis & Creative Thinking
Data Analysis & Performance Tracking
Community Management & Engagement
Digital Marketing & Lead Generation
Copywriting & Storytelling
Time Management & Organization
Key Performance Indicators (KPIs)
Monthly follower growth rate across all platforms
Engagement rate (likes, comments, shares, saves)
Video views and reach performance
Number of qualified leads generated through social media
Conversion rate from social media campaigns
Content consistency (number of posts/videos per week)
Growth of brand awareness and online visibility
Audience retention and watch time on video content
What We’re Looking For
Someone who can build and grow a brand from scratch, not just manage existing pages.
A results-driven individual who can consistently increase followers, engagement, and visibility.
A creative thinker who understands how to turn content into customer inquiries and sales opportunities.
Salary & Benefits
Salary: ₦120,000 – ₦150,000 monthly (based on experience and performance)
Performance-based bonuses tied to KPIs
Opportunity for salary review based on growth and results
Paid leave and public holidays
Career growth and professional development opportunities
Flexible and creative work environment
Additional Benefits
Incentives for viral content and outstanding performance
Access to content creation tools and resources
Training on latest social media trends and marketing strategies
Opportunity to work closely with leadership and influence brand direction
Recognition and rewards for exceptional creativity and results