Job Summary
As a Medical Representative, the role involves promoting company products through professional demonstrations, distributing samples, and collecting valuable feedback from healthcare professionals. It also includes delivering impactful presentations to create awareness and understanding of the products while ensuring a strong and positive brand presence within the market.
Key Responsibilities
Promote the company’s products to potential and existing customers and lead them to make purchases.
Improve knowledge of the product range.
Identify customers' needs and recommend company products that best fulfill those needs.
Maintain solid working relationships with new and existing customers through effective communication.
Plan different promotional activities within the assigned area, including CME and Grand Rounds.
Regularly assess and update competitors’ product quality and gaps and develop appropriate strategies.
Promptly submit purchase orders to sales and tender personnel.
Adjust promotional tactics based on tests and new insights from the field.
Resolve customer complaints and queries.
Network with relevant stakeholders and search for new business opportunities.
Provide market information and updates to ASM, RSM, and PM and monitor competitor activity.
Make recommendations for customers and maintain documentation of customer contacts and account updates.
Prepare, update, and maintain detailed customer records and the Master Call List (MCL).
Meet sales targets and create additional promotional opportunities where possible to exceed targets.
Plan work schedules and weekly and monthly timetables with the area sales team.
Discuss future targets with the Area Sales Manager and Product Manager.
Stay informed about the activities of health services within the assigned area.
Create, plan, and deliver presentations on company products.
Track all promotional activities in the company CRM system and keep account information regularly updated.
Develop strong and ongoing relationships with prospects and customers.
Meet and/or exceed assigned quotas.
Coordinate with other team members and departments to optimize sales efforts.
Maintain a strong understanding of product inventory, features, and technical specifications to answer customer questions.
Present information about company offerings during trade shows and other large events to potential customers.
Provide customers with in-person product demonstrations and explain the features and benefits of the company’s products.
Requirements
Educational Qualification:
BSc Degree in Pharmacy.
Experience
Three or more years of relevant experience as a Medical Representative.
Professional Requirement:
Obtain a promoter license from EFDA.
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