Job Summary
We are seeking a creative and motivated Digital Marketing Officer with a health-related educational background to support the hospital’s digital marketing and communication activities. The successful candidate will be responsible for creating engaging health-related content, managing social media platforms, promoting hospital services, and supporting digital campaigns to increase brand visibility and public awareness. The ideal candidate should have a relevant health-related degree, basic knowledge of digital marketing, strong communication skills, and a commitment to accuracy, professional ethics, and patient confidentiality. Fresh graduates are encouraged to apply.
Educational Qualifications
Applicants should have a Bachelor’s Degree in a health-related field, such as:
Medicine (Medical Doctor).
Public Health.
Nursing.
Health Officer.
Medical Laboratory Science.
Other relevant health disciplines.
Work Experience
Fresh graduates with 0–1 year of work experience are encouraged to apply.
Basic knowledge of digital marketing, social media management, and online communication is required.
Required Skills and Competencies
Ability to create clear, engaging, and audience-friendly written and visual content.
Familiarity with social media platforms and content creation tools.
Basic knowledge of digital analytics and online audience engagement.
Strong communication, creativity, teamwork, and organizational skills.
Willingness to learn digital marketing strategies and healthcare communication practices.
Commitment to professional ethics, accuracy, and patient confidentiality.
Ability to communicate health information in an accessible and responsible manner.
Key Responsibilities
The successful candidate will be responsible for the following activities:
Develop and manage digital content for the hospital’s website and social media platforms.
Create engaging health awareness messages, short videos, graphics, reels, and promotional materials.
Promote hospital services, medical campaigns, events, and public health initiatives.
Support digital marketing campaigns to increase brand visibility and patient engagement.
Monitor social media performance, audience engagement, and campaign results.
Coordinate with medical professionals and relevant departments to ensure the accuracy of health-related content.
Follow healthcare advertising standards, patient confidentiality requirements, and hospital communication policies.
Contribute to the hospital’s digital communication and public awareness activities.
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