Drives the digital presence of Jayne Luxe Realty, executing targeted online campaigns, managing social media channels, and running ad spend to attract HNW investors and luxury property buyers.
Deliverables:
Plan and execute monthly digital marketing campaigns across Meta, LinkedIn, and Google Ads targeting HNWIs and real estate investors.
Manage social media content calendars, ensuring daily engagement and consistent brand voice across all digital touchpoints.
Track, analyze, and report on digital campaign performance metrics weekly to optimize customer acquisition costs.
Cordinate content creating and script writing
What you should be able to do:
Paid Advertising:
Hands-on expertise in managing ad spend across Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads targeting niche audiences.
Data Analytics:
Ability to interpret CPL, ROAS, and website traffic data to optimize live campaigns.
Copywriting:
Skill in crafting compelling, high-converting ad copy tailored to luxury real estate buyers and investors.
Trend Awareness:
Up-to-date knowledge of social media algorithms, content formats, and digital marketing trends in the luxury sector.
Excellent written and verbal communication
A ‘can do’ spirit